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Home - Case Studies - Makeover Staging
Case Study
Makeover Staging
A stager that publishes its prices
Makeover Staging prepares houses for sale, whether they are still lived in or standing empty. Most stagers make you ask what it costs. This one puts the consultation price, the vacant-home price and the furnished-home price on the site, and lets the portfolio do the rest.
IndustryReal Estate
ServicesWeb Design & Development
PlatformWordPress, PHP, MySQL +5 more
The Challenge
Staging is priced per property, which is the usual excuse for a site that quotes nothing at all. That leaves a seller guessing whether this costs a few hundred dollars or several thousand, and most of the enquiries which follow come from people who were never going to book. An empty house and a lived-in one are also different jobs, at different prices.
- Staging is priced per property, not per hour
- A silent price page invites guesswork
- Empty and lived-in houses are separate jobs
- Enquiries come from people who cannot afford it
- The work is judged entirely on photographs
- Sellers are deciding this in a hurry
- A paid consultation has to look worth paying for
Project Preview
A Look at the Finished Work



Our Solution
Each price was given a page: the consultation, the empty house, the furnished one. Nothing sits behind a form, so a seller can decide whether this is within reach before spending anything except attention. The portfolio and the galleries of staged rooms then do the persuading, and the reviews sit where somebody still hesitating will run into them.
- A price page for the consultation
- A price page for an empty house
- A price page for a furnished house
- No price hidden behind a contact form
- A portfolio and galleries of staged rooms
- Reviews placed where somebody hesitates
- Empty and furnished explained separately
- One short enquiry, with no qualifying
Prices published
Consultation, empty, furnished
Two kinds of job
Empty and lived-in, apart
Rooms on show
The portfolio does the arguing
Reviews in place
Where somebody hesitates
Outcomes
What Changed After Launch
A seller can rule it in or out
The consultation, empty-house and furnished-house prices are all published, so somebody decides on affordability before making contact.
Two jobs, priced apart
An empty house and a lived-in one are described and costed separately, which stops a single figure having to cover both.
The rooms make the case
Portfolio and gallery pages carry photographs of finished rooms, and in this trade that is the only evidence which counts.
New rooms go up the same day
Fresh photographs and revised rates are posted by the team from the WordPress dashboard whenever a job finishes.
Client Feedback
What Makeover Staging Says
More Success Stories
A Caribbean kitchen with its whole menu, its prices and its phone number on a single page.
An electrical contractor site split three ways, so a plant manager and a homeowner each get their own page.
A third-party logistics site that answers a buyer’s shortlist questions before the first phone call.
Technology Stack
Built With a Modern Stack
The platform, languages and tools the finished site runs on.
FAQ
Frequently Asked Questions
How much does a professional website cost?
How long does a website project take?
A typical business website takes four to six weeks from kickoff to launch. Ecommerce builds usually run six to ten weeks, and custom web applications longer depending on integrations. The biggest variable is not development — it is content and feedback. Projects move fastest when one person on your side can approve copy and design. You get a milestone schedule up front and a staging link you can review at any point.
Can you redesign our existing website without losing our Google rankings?
Yes, and protecting what already ranks is part of the process rather than an afterthought. We audit the current site first — traffic, best-performing pages, backlinks and technical issues — then keep the URLs that already earn visits and build a redirect map for anything that has to change. Content and metadata carry across, and we watch Search Console for the first few weeks after launch so anything unexpected gets caught early.
Will my website work properly on phones and tablets?
Yes. Every site we build is mobile-first: we design the phone layout before the desktop one, because that is where most of your visitors will arrive. We test on real iOS and Android devices as well as in the browser, checking tap targets, form usability, image weight and load time over a mobile connection — not just that the layout reflows. Responsive design is included in every build, never a paid extra.
Can I update the website myself after launch?
Yes. We build on WordPress so editing a page feels closer to editing a document than writing code. At handover you get a walkthrough recorded for your team plus a short written guide covering the things you will actually do: changing text and images, adding pages, publishing posts and swapping a promotion. If you would rather not touch it at all, that is what our maintenance plans are for.
Do you provide hosting and domains?
Yes, we can host your site, and we are equally happy to work with hosting you already have. Our managed setup includes an SSL certificate, LiteSpeed caching, a Cloudflare CDN, daily off-site backups, malware scanning and uptime monitoring. You keep ownership of your domain and DNS either way — so if you ever move providers, the site and its data come with you.
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